'Making better use of U.S. women' Psychology, sex roles, and woman power in post-WWII America

Title'Making better use of U.S. women' Psychology, sex roles, and woman power in post-WWII America
Publication TypeJournal Article
Year of Publication2017
AuthorsRutherford, Alexandra
JournalJournal of the History of the Behavioral Sciences
Volume53
Issue3
Start Page228
Pagination228 - 245
Date Published07/2017
Abstract

The relationship between American psychology and gender ideologies in the two decades following World War II was complicated and multivalent. Although many psy-professionals publicly contributed to the cult of domesticity that valorized women's roles as wives and mothers, other psychologists, many of them women, reimagined traditional sex roles to accommodate and deproblematize the increasing numbers of women at work, especially working mothers. 

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